Prospects of Diaper Industry | Sustainability, Natural Ingredients, Other Functions?

International Health and Nutrition Survey reported the top five factors of making consumers to invest more in diapers.


According to report, 3 of the 5 factors are: natural ingredients, sustainable procurement/production, and biodegradability.


However, most of the plant-derived diapers produced in China, such as bamboo diapers, are actually exported abroad.


Manufacturers claim that the Chinese market now only has little demand for these products.


There is clearly a disconnect between what consumers desire and their actual living habits.


In the United States, we found that the requirements for the safety and environmental protection of diaper brands have increased.


Have these changed diaper design and marketing requirements been conveyed to the consumers?


What do parents really care about?


In order to better understand what factors can resonate with consumers, we conducted a data capture from Amazon and dug deeply into the consumer reviews of two diaper brands.


Eventually, we analyzed more than 7,000 verified reviews.


In terms of consumer complaints, 46% of all the contents mentioned are related to the performance of diapers: leakage, rash, absorbency, etc.


Other complaints include structural defects, quality approval, product consistency, fit, printed patterns, price and smell.


Complaints related to natural ingredients or sustainability (or lack of sustainability) accounted for less than 1% of all complaints.


On the other hand, when evaluating the impact of natural or non-toxic claims on consumers, we found that the impact of safety and "chemical-free" marketing far exceeds sustainability.


Words that express interest in natural and safe include: fragrance, toxic, plant-based, hypoallergenic, irritant, harmful, chlorine, phthalates, safe, bleached, chemical-free, natural and organic .


In conclusion, most reviews of all brands of diapers focus on leakage, fit and performance.


What is the future trend?


The consumer demand will include natural ingredients and functionality, including performance-related functional enhancements, fun or customized patterns and other appearance effects.


Although a small percentage of parents will continue to strive for greener diapers, such as Eco Boom Diapers (and willing to pay more for it).


In short, the reduction on carbon dioxide emissions still has a long way to go; selling points with plant-based, non-toxic ingredients and functionality is a more valuable endeavor to gain consumer support.


ECO BOOM is an eco-friendly brand committing to reducing plastic waste and protecting biodiversity. ECOBOOM now has bamboo baby diapers, pants, wet wipes and toilet paper which all made from 100% biodegradable bamboo fiber. And ECOBOOM is available in over 20 countries with more than 36 agents. We also warmly welcome you to be one of Eco Boom bamboo diapers distributors /dealers, if you are interested in our brand.


Comments

Post a Comment

Popular posts from this blog

How to Hang a Suspended Ceiling From Steel Beams

The suspended ceiling hangs under the roof or floor structure above, hiding ugly mechanical and electrical equipment from the view, while also allowing you to easily reach these equipment as needed.While wooden frames usually support such ceilings, in rooms where metal frames are used instead of traditional wood, you can also hang ceilings from steel beams.Hanging the ceiling from the beam requires you to use a special clip to connect the support line to the beam without compromising its structural integrity.Measure 4 inch down from the bottom of the lowest beam, pipe or pipe in the ceiling space.If you plan to use panel fluorescent lamps in your ceiling, add an additional 2 inch to this measurement.Make a mark on the wall indicating the location of the facade.Set up a laser level to extend the mark you made on the wall to the entire wall length.Draw a chalk line on the wall to mark the position.Mark all four walls repeatedly with chalk lines indicating the height of the ceiling.Instal
Read more

Importance of Calibration Service, Material Testing

When it comes to Calibration services, genuine service providers offer full recall system and data sheets for all items calibrated. Service needs to be instrument specific. With the advent of technology, Calibration service has seen a tremendous change and has gone through various phases to get the top quality. Calibration is a great deal for industrial purpose. It makes sure that products are manufactured as per specification. It also checks the competence level of technically valid results. The calibrated measuring instrument helps in checking the quality and valuation of the product. In cases of electronic equipment, it is essential to calibrate instruments to keep a check on quality and performance. Calibration facilitates in improving measurement abilities. Calibration service can be manual or automated.  textile testing equipment manufacturers Material Testing machines are available for a wide variety of industries including materials testers for plastics, textiles, adhesives, fi
Read more

Level Measurement Solutions

Makeup water treatment is an important component of steam generation. It is the means to resupply the system with water suitable for boiler and other operations that, was lost in the cycle.The steam generation cycle, level control for the water treatment process is not necessarily about efficiency, but rather, accuracy, reliability and safety, while providing proper inventory management to ensure chemical and makeup water supply meets demand. The focus is on the chemical component of the makeup water treatment since it presents difficulties for level technologies that may work perfectly on non-chemical applications related to the water treatment process or those with limited variations in the contents of the vessel's vapor space. Although important measurements such as ammonia, acid, caustic and other chemical storage tanks are not difficult level applications by any stretch, small nuances in how the vessels are monitored relative to level technology can have a dramatic effect on t
Read more